Design Resources to Spark Your Creativity with Adobe CC

How often do you find yourself in the position where you have a great design in your head and your favourite Adobe application open in front of you, but you are missing a few elements to bring it to fruition and creating them from scratch would simply be too time consuming.

Well, we have some good news for you. We have scoured the world wide web on your behalf to bring you some amazing design resources that you can pull into your projects – and to top it off, these resources are absolutely free.

In fact, if you are just starting out in Design and you don’t have an Adobe Creative Cloud software subscription yet, you can get a free 30 day trial here: https://www.adobe.com/africa/creativecloud/desktop-app.html. Unlike most trials, this trial has absolutely no restrictions. You can use the applications to design to your heart’s content and once you are happy with your, image / illustration / book / video clip / music… whatever, you can save it and keep it. Adobe does not restrict the size of the project, nor do they add watermarks to your finished product.

Once you have checked it out and you’re ready to purchase your own copy, you can get it at this South African Adobe Reseller (unless of course, you are not based in SA.). Simply grab your Creative Cloud product at their online store here: http://learningcurve.co.za/product/creative-cloud/

Moving on to more design resources, here are a few great ones:

  • Design Free Resources:

Here are 3 of the many free apps available on this site, along with the links to download them:

1. Nighty Lite
Enhance your portrait photography workflow with this free toning action for Photoshop. Just use the Photoshop play action button once the action is installed. Nighty Light Photoshop Adobe CCInstallation instructions can be found inside the archive.

Big thanks to Presetrain Co. for providing us this freebie. This is a free version which has limited features. To get more from this action, check out the Pro version, Nighty Photoshop Action Collection, which contains 9 full-featured actions with advanced toning techniques that can be used to enhance your portrait, landscape, fashion, editorial or blog imagery.
Nighty Lite information & download found here: http://freedesignresources.net/free-nighty-lite-photoshop-action/

2. iPhone & iPad Set Mockup
Say hello to this Free iPhone iPad Mockup! Today you can have both of this photo-realistic mockup for free! Available in PSD format and smart layer to help you work quick with just a single click! This mockup can be perfect to showcase your logo design, branding, UI Kit, mobile app, ads and so much more!
Thanks to Estefanía Fernández for sharing this free mockup to all of us today. So, if you like this freebie and find it useful, you may want to check out on her portfolio.
iPhone & iPad Set Mockup information & download found here: http://freedesignresources.net/free-iphone-ipad-mockup/

3. Zest PSD Template for Photography
Zest a free PSD template for photography. This is a new, clean, minimalist and modern UI Kit comes with Home, Menu, Works and Work View pages. You can see how clear and colorful it is! All the pages are fully customizable, available in neatly organized layers for easier works. Get it now and show your true colors!
Thanks to the talented Kina Bayra for this wonderful UI kit. You must be very curious about other projects she worked on, then make sure to have a look on her portfolio!
Zest Free PSD Template for Photography information and download found here:  http://freedesignresources.net/zest-free-psd-template-photography/

  • The video below will give you 9 completely free design resources that you can take advantage of.

  • Another great resource that you will want to visit, to compliment your Adobe creation is Pixeden. They offer free resources that range from Photoshop files and templates to graphics, illustrations, icons, etc. They are a source of abundant creativity and certainly worth the visit.

Waste no time. Head over to these great online resource sites and turn that creative idea into reality.

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Learn SEO Basics to Jump-start Your Internet Marketing Career

Internet marketing is one of the most rewarding careers for anyone, but it’s imperative that you learn SEO, because it will equip you with the knowledge you need to service your clients successfully.

seo

The SEO landscape is constantly changing and this will always affect the visibility of your client’s website, so by learning search engine optimization, you put in place the right strategies to help your client’s website rank higher and attract more traffic.

Learning the basics of SEO will equip you with how to optimize web pages. Optimizing web pages is of paramount importance because it ensures that you have high quality and relevant information that answer questions about what the searcher is looking for. The relevance of your customer’s website content is determined by search engine robots and this is mostly done based on the keywords that are being targeted. Also, the authority of the web pages is determined by the number of high quality backlinks among a number of other things like trust and relevance. You have to ensure that the websites that you are promoting are linked to from reputable and top ranking sites. When doing on-page optimization, you have to look at the title tags, Meta descriptions and the body content, which must be sharable and highly engaging. Other essentials that you should learn are ALT attributes, URL structure, Schema and Mark-up.

You will learn about effective keyword research. When searching for which keywords to use, you need to look at such things as relevance, search volume and the level of competition for that particular keyword. This is because when people perform searches on the search engines, they type in keywords related to the goods and services they’re looking for. Once you know which keywords are most often used by people searching for goods and services you are selling, you’ll know which keywords you should be targeting. Highly competitive keywords, however, are often not the best place to start, because they are costly and hard to rank. There are many great tools that you can use for your keyword research and knowing how to use these tools well can bring about a huge difference to the managing of your online marketing campaigns.

Learning the foundation of SEO services will also teach you about internal linking and information architecture. Learning how to organize your website pages is critical. How you get your content organized determines how your content ranks and how it responds to a wide range of searches. Learn more about this here. Search engine robots index well organized content easily while also considering them as trusted. The texts that you use while linking to your pages, which are referred to as anchor texts are also important because this is what Google uses to know what the page is about.

Ultimately, SEO basics will introduce you to the world of search engine marketing and how it works, thereby putting you in a position to achieve your goals as an internet marketing professional.

 

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